Self actualization is the focus of Chip Conley's life and businessIn this interview, Chip Conley describes how Abraham Maslow’s concept of self actualization has shifted his thinking.Another pivotal influence in his life is the work of Viktor Frankl, author of Man's Search for Meaning. About Chip Conley 
Chip Conley founded Joie de Vivre, a California-based boutique hotel company, by transforming a small motel in San Francisco’s seedy Tenderloin district into The Phoenix, a legendary haven for the rock ‘n roll set. Today Joie de Vivre is the country’s second largest boutique hotel company operating nearly 40 unique hotels across California.Influenced by Maslow’s pyramid and the concept of self actualization, Conley revamped his business model to focus on the intangible, higher needs of his company’s three main constituencies – employees, customers and investors. He credits this shift for helping Joie de Vivre triple its annual revenues between 2001 and 2008. And, he was awarded the “Most Innovative CEO in the Bay Area” by the San Francisco Business Times based upon this performance. Conley has written three books, including his most recent best-seller Peak: How Great Companies Get Their Mojo from Maslow. He has become an internationally sought after consultant and speaker. Conley traveled to Bhutan last year to study its Gross National Happiness index, the country’s unique method of measuring success and its citizens’ quality of life. He is in the process of writing two new books, tentatively titled Emotional Equations and PEAK Leadership. Another one of his favorite topics is emotional leadership. Interestingly, he’s read over 200 books on the subject.
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