How the Dale Carnegie principles are incorporated into the business design of senior business owners

An interview with
Kevin Crone

In the interview, Dr. Frank and Dr. Fred learn how valuable the Dale Carnegie principles are in considering business design as well as how senior business owners can deal effectively with change.

Dr. Frank Kevin, you got into biz with Dale Carnegie in 1964. You’ve been the CEO of Dale Carnegie Business Group in Canada since 1972. That’s 38 years. What keeps you so motivated in your senior years?

Dr. Fred I first became aware of Dale Carnegie through his book, How to Win Friends and Influence People, which I thought offered some very sage advice. It’s made a difference for thousands of people. Why do you think that book has been so successful? What are the pains that it addresses and what solutions still ring true?

Dr. Frank I always related to the Dale Carnegie organization as offering programs to the public at large that deal with increasing confidence, public speaking and personal effectiveness. Looking at the name of the organization and your offerings, it seems that you have more of a business focus. What is one of main challenges businesses face today? How can Dale Carnegie take them to another level?

Dr. Fred I completed one of your programs, the BusinessNext Series, which Frank and I found very helpful in designing our web-based business. There are many senior business owners out there who are going to leave money on the table because they haven’t designed their business well nor do they have an exit strategy. How can your programs help these people? Would you share a success story that a senior business owner had in completing one of your programs?

Dr. Frank I know that Robert Fritz, a well known author and business consultant, has influenced the business offerings of Dale Carnegie. He speaks on something he calls “structural tension.” Would you give a brief overview of this notion? How can mid lifers benefit from this concept in dealing with aging and change?

Visit our Midlife Crisis Coping podcast page